The entrance to the Hallmark Farm. (Jordyn Davis / The Bama Buzz)

Recently, the Jefferson County Commission unanimously approved the $13.5M sale of Hallmark Farms, the iconic estate in Warrior visible from I-65.

The new owner, Agriculture Exhibition Center Corporation (AECC), will be overseeing the upcoming Alabama Farm Center, an agricultural center planned for the property.

Hallmark Farm

Developed by Ted and Mary Hallmark in 1976, Hallmark Farm is an iconic 567-acre estate located roughly 30 minutes north of Birmingham in Warrior, AL.

After the deaths of the owners, Hallmark Farms was purchased by the Hallmark Farm Cooperative—a joint effort between Jefferson County and the city of Warrior—in 2019.

Alabama Farm Center

The Agriculture Exhibition Center Corporation (AECC) is buying the property to oversee the Alabama Farm Center, a state-of-the-art agriculture and event center located on the Hallmark Farm property.

Once complete the $158M Alabama Farm Center development will:

Create new jobs, encourage tourism and bolster the local economy
Include an indoor livestock arena, a covered outdoor arena, multiple livestock barns, an exhibit hall and an education center
Accommodate multiple uses, such as livestock and equestrian competitions, rodeos, family entertainment shows and concerts

Now that the sale has been approved by the Jefferson County Commission, the deal is slated to close on Friday, March 21.

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