Join these 25+ Alabama businesses and help raise money for life-saving breast cancer research

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Revvin’ 4 Research Charity Motorcycle Ride. (Breast Cancer Research Foundation of Alabama)

This October, join the many businesses, local companies and organizations across the state of Alabama that are stepping up and going pink to raise money for lifesaving breast cancer research.

The Breast Cancer Research Foundation of Alabama (BCRFA) has partnered with over 25 groups from schools to car dealerships, banks to real estate brokerages, who want to to help find a cure for breast cancer by funding promising breast cancer research in Alabama.

Support BCRFA’s mission to fund promising breast cancer research in Alabama.

Birmingham, Pink Up The Pace, Breast Cancer Research Foundation Of Alabama
Alabama businesses are funding life-saving breast cancer research this October. (Breast Cancer Research Foundation of Alabama)

Last year, BCRFA invested over $1.275 million in 24 groundbreaking projects across seven Alabama-based institutes thanks to its Breast Cancer Awareness Month partners. The organization is set to reveal its 2023 grant awards in December, furthering its commitment to continue the fight against breast cancer.

“The Breast Cancer Research Foundation of Alabama takes pride in its role of advancing local research and raising awareness during Breast Cancer Awareness Month to ensure a healthier future for all. Witnessing our partners unite behind our mission fills me with inspiration and hope for a future without breast cancer, all thanks to pioneering research. Breast Cancer Awareness Month is also a poignant time to celebrate the triumphs of breast cancer survivors, pay tribute to those we’ve lost, and, most importantly, rally others to join the fight against this disease that touches so many.”

Beth Davis, President & CEO, Breast Cancer Research Foundation of Alabama

BCRFA hosted Breast Cancer Awareness events

There are many ways to support breast cancer research this month by participating at any of the community events below:

  • Revvin’ 4 Research 
  • When: Sunday, September 24, 1PM
  • What: Hundreds of motorcyclists from across the state fight against breast cancer during a 65-mile ride throughout Shelby, Jefferson and St Clair Counties.
  • Where: Heart of Dixie Harley-Davidson in Pelham, 333 Cahaba Valley Pkwy N, Pelham, AL 35124
  • Register here
  • Calera Goes Pink 
  • When: Friday, October 13 and Sunday, October 15
  • What: Join the City of Calera as they go pink to support breast cancer research in Alabama throughout the month of October. This city-wide event includes the Calera High School vs. Briarwood Christian School football game on Friday, October 13 and a golf tournament at Timberline Golf Club on Sunday, October 15.
  • Register here
  • Pink Up The Pace 5K and Fun Run 
  • When: Sunday, October 22, 2PM
  • What: Lace up your sneakers to raise funds and awareness for local, life-saving breast cancer research at the 6th annual 5K and 1 Mile Fun Run presented by Benton Nissan and ABC 33/40.
  • Where: Crestline Field, 49 Vine St Mountain Brook, AL 35213
  • Register here

Community Partner Breast Cancer Awareness Events

  • American Roads—is hosting walks on October 1 in Montgomery, Orange Beach, Tuscaloosa, Wetumpka and donating 100% of the proceeds to the BCRFA. 
  • ARC Realty “Blue Goes Pink”ARC Realty will donate $25 for each new property listing in October while encouraging employees and agents to raise funds and awareness. ARC is also partnering with Birmingham area restaurants throughout October. Participating restaurants will donate a portion of their proceeds from their Blue Goes Pink night to the campaign. 
  • Atrox Factory -Throughout October, Atrox Factory will be selling pink, co-branded shirts and tumblers and donating 100% of the proceeds to the BCRFA. 
  • Capstone Realty “Blue Goes Pink”— Capstone Realty will donate $25 for each new property listing in October while encouraging employees and agents to raise funds and awareness. 
  • Cutter’s Cigars (Tuscaloosa)—Cutter’s Cigars will sell pink shirts throughout October and donate the proceeds to the BCRFA. 
  • Cyndicates Brotherhood (Pinson)—Cyndicates Brotherhood will host the Teresa K. Hart Memorial Motorcycle Ride on October 7 at Riders Harley-Davidson. The event features food trucks, a silent auction, and band. All proceeds will be donated to the BCRFA. 
  • Evolve Fitness “Yoga by the Lake for Pink” (Vincent, AL)—On October 14 from 9 – 11 AM, Evolve Fitness hosts a special yoga session and brunch to raise money for the BCRFA. 
  • First Metro Bank “Pink-Out Campaign” (North Alabama)—First Metro Bank will host several breast cancer awareness events at their 11 branch locations in the Florence, Muscle Shoals and Athens area. 
  • GripStarz “Pink Out the State Tour” (statewide)—Gripstarz is hosting a statewide car cruise featuring car shows throughout the state throughout October. Guests are invited to make a donation and sign the banner to show their support. 
  • J. McLaughlin “Think Pink” Sip & Shop (Mountain Brook)—On October 5, J. McLaughlin will donate 15% of all sales from their location at The Summit to the BCRFA. Patrons will also enjoy complimentary sparkling water, Prosecco and light bites while they shop. 
  • Reignite Chiropractic (Hoover)—Throughout October, Reignite Chiropractic will tell t-shirts and donate 100% of the proceeds to the BCRFA. 
  • Renasant Bank (statewide)—Twenty-four Renasant branches across Alabama are raising funds through community fundraisers, t-shirt sales, and donations from the public and to support the BCRFA and Alabama breast cancer research.  
  • Stokes Automotive (Clanton)— Stokes Automotive will donate $100 for every car sold during October.  
  • Wet Willie’s (Mobile)— Stop in to Wet Willie’s on October 14 (7 PM – midnight) for drinks, munchies and more and a portion of your purchase will be donated to the BCRFA, or drop in anytime in October to snag Wet Willies pink ribbon merch benefitting the BCRFA.
  • Wind Creek Casino & Hotel “Make a Change” (Wetumpka)— Wind Creek Wetumpka guests are encouraged to donate their change throughout October with all proceeds supporting the BCRFA. Proceeds from an employee t-shirt sale  will also be donated. 

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Lauren Perry
Lauren Perry
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