First look at $323M addition coming to Jordan-Hare Stadium
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A massive addition to Jordan-Hare Stadium in Auburn has been approved
During the April 17 meeting, the university’s Board of Trustees approved two separate projects totaling $323 million, both adding to the north end of the stadium. Here’s a quick rundown:
- $305M multipurpose events center: A 7-story, 300,00 sq. ft. facility with a ballroom, gameday suites and more
- $18M North Plaza: Located along Heisman Drive, this would provide operational support space for the events center
Construction is expected to begin this summer with completion projected for spring 2029.
“The Jordan-Hare North Project will benefit Auburn for generations, elevating the experience for all fans on football Saturdays while also enhancing the campus community year-round. We are extraordinarily grateful to the Board of Trustees for their final approval, and to President Roberts, Dr. Bobby Woodard and Auburn University for their partnership. We encourage Auburn people to enthusiastically support the ‘Ever Auburn’ campaign.”
John Cohen, Auburn Athletics Director
Keep reading for more details on the project.
Jordan-Hare Stadium North Endzone Multipurpose Events Center

The project is hoping to recenter student life along the Thach concourse while enhancing the gameday experience. The $305 million, which will be financed through bond and gift funds, will go toward:
- 5 new entry gates
- 66 new concession points of sale
- 13 elevators
- 270 restroom fixtures
- New premium seating options
- Stadium support facilities
- Event spaces
- Retail venues
- Student activity spaces
- Meeting rooms
- Ballroom
The North Plaza will bring additional renovated space with extended hardscape + landscape between the stadium and Petrie Hall.
Check out some of the initial renderings below.



Want to see more stories about Jordan-Hare Stadium?
- Auburn approves new massive videoboard at Jordan-Hare Stadium
- Messi, Argentina coming to Auburn’s Jordan-Hare for World Cup tune-up in June
- Auburn bringing concerts to Jordan-Hare Stadium, Neville Arena


