Photo Via Nascar On Facebook — The Talladega Superspeedway. Photo via NASCAR on Facebook

The National Association for Stock Car Auto Racing—commonly known as NASCAR—is reportedly working with Atlanta developer Hillwood on a proposed 3 million square-foot business park near Alabama’s Talladega Superspeedway—and we’ve got all the details.

The Talladega Speedway Commerce Center

NASCAR has set its sights on a 215-acre plot of land near the world-famous Talladega Superspeedway for a massive, multiphase business park called the Speedway Commerce Center. Working with Atlanta developer Hillwood, NASCAR is proposing a 3-building business park that would include upwards of 3 million square feet of office space.

The 215-acre plot of land has been used for overflow parking during events at the Talladega Superspeedway, which can often see upwards of 175,000 spectators.

Should the project moves forward, it would greatly further economic development in the region. With the Talladega Superspeedways’ reputation and centralized location in Alabama, the Speedway Commerce Center would be attractive to companies involved in automobile manufacturing.

NASCAR Developing Land Across the Country

Speedyway Commerce Center — Speedway Commerce Center, Kansas City, KS

The Speedway Commerce Center at Talladega isn’t NASCAR’s only project. NASCAR is working with Hillwood to identify & develop similar business parks throughout the country, including:

The Speedway Commerce Center in Kansas City, KS
- Located next to the Kansas Superspeedway
- Up to 2.3M square-feet on 200 acres
The Speedway Commerce Center in Rancho Cucamonga, CA
- Located next to the Auto Club Speedway
- 655,878 square-feet available in two buildings

Both upcoming Speedway Commerce Centers offer similar features to the proposed development in Talladega.